Las madres en la web

Autor: mariela Archivado en: Mobiles

7 de Mayo del 2008

Segun Comscore Media Metrix en US, las madres con chicos ya alcanzan un 16% de la penetración total.

comScore Media Metrix, measuring a slightly different population, estimated that in December 2007 there were 30.1 million women online who were between the ages of 25 and 54 and had one or more children at home. These women made up 16.4% of all US Internet users during that month.

Two other researchers provide estimates for the number of moms online. According to Nielsen Online @Plan, there were 32.4 million women online with children under 18 in their household as of winter 2007/2008, making up 22.6% of all adult Internet users.

Fuente: www.emarketer.com

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