eMarketer estimates that by 2012 there will be over 533 million broadband households worldwide, of which 94.3 million will be in the United States. A good percentage of these broadband subscribers will also be subscribing to a bundle of services including voice-over Internet protocol (VoIP) and Internet protocol TV (IPTV).
The opportunity in targeting, tracking and measuring content and media usage across devices is growing, but marketers have to know what they’re doing.
En España Adidas lanzó un juego interactivo para su campañas Adidas Futbol 2008
http://www.futbolexperiment.com/
Online photo sharing site Flickr today launched support for video upload, allowing users to post videos of up to 90 seconds long to the site.Flickr said it is launching videos “gently” on the site. For example, it said that the videos will show up anywhere that photos do, such as search results, photo streams and RSS feeds, but they won’t play automatically. Only pro members of the site will be allowed to upload videos.
Source: www.computerworld.com
Google and the New York Times, it has been announced, have collaborated to create a mashup that shows not only when breaking news forms, but where. The New York Times includes ‘geocodes’ in all their news stories, apparently, and that data has been utilized by some engineers in what is presumably their 20% time to create a map layer that shows headlines and story summaries pointing to various points on the map.
With the new layer, you can zoom in on an area of the map, and see what news is being made in that area, or as they suggest in the announcement, use it in conjunction with other layers that show videos or photographs.
El 1ro de Abirl Amazon lanzó para los usuarios de US , la compra a traves de SMS, a través de enviar AMAZON (262966) nombre y/o número de producto, luego de lo cual recibe una respuesta que le da detalle del mismo y lo lleva directo a una opción para comprar.
